Privacy Policy
Effective Date: January 17, 2026
Last Updated: February 9, 2026
At VivaahReady, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform ("Service"). Please read this policy carefully. By using VivaahReady, you consent to the practices described in this Privacy Policy.
1. Information We Collect
1.1 Personal Information You Provide
When you register and use VivaahReady, we collect personal information that you voluntarily provide, including:
- Account Information: Name, email address, phone number, password;
- Profile Information: Age, gender, date of birth, height, weight, photos;
- Background Details: Education, occupation, employer, income range;
- Cultural Information: Religion, caste, community, mother tongue, languages spoken;
- Family Information: Family background, marital status, number of siblings;
- Location Information: Current city, state, country, hometown;
- Preferences: Partner preferences including age range, location, education, religion, and other matching criteria;
- Verification Documents: Government-issued ID, educational certificates, or other documents you submit for verification;
- Communications: Messages you send to other users or to our support team.
1.2 Automatically Collected Information
We may also collect certain information automatically when you use our platform:
- Device Information: Device type, operating system, browser type, unique device identifiers;
- Usage Data: Pages visited, features used, time spent on the platform, click patterns;
- Log Data: IP address, access times, referring URLs, error logs;
- Cookies and Tracking: Information collected through cookies, pixels, and similar technologies.
1.3 Information from Third Parties
If you sign in using a third-party service (such as Google), we may receive information from that service, such as your name, email address, and profile picture, as permitted by your settings with that service.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Provide Our Service: Create and manage your account, display your profile to potential matches, facilitate connections;
- Personalize Your Experience: Show you relevant matches based on your preferences and criteria;
- Communication: Send you notifications about new matches, interest expressions, messages, and account updates;
- Verification: Verify your identity and profile information to maintain a genuine community;
- Customer Support: Respond to your inquiries and provide assistance;
- Safety and Security: Detect and prevent fraud, abuse, and other harmful activities;
- Improve Our Service: Analyze usage patterns, conduct research, and develop new features;
- Legal Compliance: Comply with applicable laws, regulations, and legal processes;
- Marketing: Send you promotional communications (with your consent where required).
2.1 SMS/Text Message Communications
If you opt in to SMS communications during registration, we may use your phone number to send you account notifications, match alerts, and service updates via SMS. For full details on our SMS program, including opt-in, opt-out procedures, message frequency, data rates, and your rights, please see Section 12: SMS and Text Message Communications below.
3. How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following circumstances:
3.1 With Other Users
Your profile information is visible to other registered users based on matching criteria. This includes your photos, profile details, and preferences. Contact information is only shared after mutual interest is established and applicable fees are paid.
3.2 With Service Providers
We share information with third-party vendors who perform services on our behalf, including:
- Cloud hosting and storage providers;
- Payment processors;
- Email and communication services;
- Analytics providers;
- Customer support tools.
These providers are contractually obligated to use your information only for the purposes of providing services to us.
3.3 For Legal Reasons
We may disclose your information if required to do so by law or in response to:
- Subpoenas, court orders, or other legal processes;
- Requests from law enforcement or government agencies;
- To protect our rights, privacy, safety, or property, or that of our users or others;
- To enforce our Terms of Use;
- To investigate potential violations or fraudulent activity.
3.4 Business Transfers
If VivaahReady is involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership or use of your information.
4. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:
- Encryption of data in transit and at rest;
- Secure servers and infrastructure;
- Access controls and authentication;
- Regular security assessments and monitoring.
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide our services. We may also retain information as necessary to:
- Comply with legal obligations;
- Resolve disputes;
- Enforce our agreements;
- Protect our legitimate business interests.
When you delete your account, we will remove your profile information from public view. Some data may be retained in backups or for legal compliance for a limited period.
6. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you;
- Correction: Request correction of inaccurate or incomplete information;
- Deletion: Request deletion of your personal information, subject to legal requirements;
- Data Portability: Request a copy of your data in a structured, commonly used format;
- Opt-Out: Opt out of marketing communications at any time;
- Withdraw Consent: Withdraw consent where processing is based on consent.
To exercise these rights, please contact us at privacy@vivaahready.com. We may require verification of your identity before processing requests.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience, analyze usage, and remember your preferences. Types of cookies we use include:
- Essential Cookies: Necessary for the website to function properly;
- Analytics Cookies: Help us understand how users interact with our platform;
- Preference Cookies: Remember your settings and preferences;
- Marketing Cookies: Used to deliver relevant advertisements (if applicable).
You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of our Service.
8. Third-Party Links and Services
Our platform may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.
9. Children's Privacy
VivaahReady is intended for users who are 18 years of age or older. We do not knowingly collect personal information from children under 18. If we become aware that we have collected data from a minor, we will take steps to delete that information promptly. If you believe we have collected information from a minor, please contact us immediately.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. By using our Service, you consent to the transfer of your information to the United States and other jurisdictions where we operate. We take appropriate measures to ensure your information is protected in accordance with this Privacy Policy.
11. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information we collect, use, and disclose;
- Right to request deletion of your personal information;
- Right to opt-out of the sale of personal information (we do not sell your data);
- Right to non-discrimination for exercising your privacy rights.
To exercise these rights, contact us at privacy@vivaahready.com.
12. SMS and Text Message Communications
VivaahReady ("we," "us," "our") offers an SMS messaging program for account notifications, match alerts, and service updates. This section describes how we collect, use, and protect your phone number and SMS consent data.
12.1 How We Collect SMS Consent
During account registration on vivaahready.com, you are presented with an optional SMS consent checkbox. By checking this box, you provide your express written consent to receive automated SMS and WhatsApp messages from VivaahReady at the phone number you provide. The consent checkbox clearly discloses the types of messages, message frequency, data rates, opt-out instructions, and support contact information.
Consent is not a condition of registration or purchase. You may create an account and use VivaahReady without opting in to SMS communications.
We maintain records of your SMS opt-in consent, including the date, time, source, and method of consent, as required by applicable regulations.
12.2 Types of SMS Messages
If you opt in, we may send the following types of SMS messages:
- Account verification and one-time password (OTP) codes;
- Profile approval and status notifications;
- New interest and match alerts;
- Connection and mutual interest updates;
- Account security alerts;
- Important service updates and announcements.
12.3 Message Frequency
Message frequency varies based on your account activity and notification preferences. You may receive between 1-10 messages per month on average.
12.4 Message and Data Rates
Message and data rates may apply. Standard messaging rates from your wireless carrier will apply. VivaahReady is not responsible for any fees or charges imposed by your mobile carrier.
12.5 Opting Out
You can opt out of SMS communications at any time using any of the following methods:
- Reply STOP, CANCEL, END, QUIT, or UNSUBSCRIBE to any SMS message from VivaahReady;
- Email support@vivaahready.com to request removal;
- Update your notification preferences in your account settings.
After opting out, you will receive one final confirmation message. No further messages will be sent after the confirmation.
12.6 Help and Support
For help with SMS messages, reply HELP to any message or email support@vivaahready.com.
12.7 How We Protect Your Phone Number
We take the privacy of your phone number seriously:
- We will never sell, trade, or share your phone number with third parties for marketing purposes;
- Your phone number is shared only with our SMS service provider (Amazon Web Services) for the sole purpose of delivering messages;
- Your opt-in/opt-out preferences are stored securely and can be updated at any time;
- We do not use your phone number for any purpose other than delivering the communications described in this section.
12.8 Compliance
Our SMS program complies with the Telephone Consumer Protection Act (TCPA), the CAN-SPAM Act, and all applicable federal and state regulations, as well as wireless carrier requirements and CTIA guidelines. We obtain express written consent before sending any SMS messages and promptly honor all opt-out requests.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our platform with a new effective date. For significant changes, we may also send you an email notification. Your continued use of VivaahReady after such changes constitutes your acceptance of the revised policy.
14. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Last updated: February 9, 2026
Also see our Terms of Use